Enrolment Manager

Gambaran

Responsibilities:

• Enrolment Strategy & Growth
  • Develop and execute a comprehensive enrolment strategy to meet and exceed student recruitment targets
  • Manage and optimise the full enrolment funnel (enquiry → tour → assessment → offer → enrolment) with a strong focus on conversion and pipeline health
  • Monitor enrolment data, trends, and forecasts to inform decision-making and identify growth opportunities
  • Identify and target key market segments, including local and international families, corporate relocations, and strategic partnerships
• Admissions & Conversion
  • Lead and oversee the admissions process, ensuring a personalised, responsive, and high-quality experience for all prospective families
  • Build strong relationships with families and actively guide them through a consultative decision-making process
  • Ensure timely follow-up, communication, and conversion of enquiries into enrolments
  • Maintain accurate records within the admissions system and produce regular performance reports
• Marketing & Brand Positioning
  • Lead the planning and execution of marketing strategies and campaigns to generate high-quality leads
  • Work closely with internal and external stakeholders to develop compelling content and communications that reflect the school’s identity
  • Ensure consistent and high-quality brand representation across all platforms, including digital, print, and events
  • Evaluate the effectiveness of marketing initiatives and adjust strategies based on data and conversion outcomes
• Events & Community Engagement
  • Lead Open Days, school tours, and promotional events that effectively showcase the school’s academic programmes and holistic learning environment
  • Develop partnerships with relocation agents, corporate organisations, and community networks to enhance visibility and enrolment opportunities
  • Strengthen community engagement to support both recruitment and retention
• Collaboration & Onboarding
  • Work closely with academic and leadership teams to ensure alignment between enrolment messaging and the lived student experience
  • Support a smooth onboarding process for new students and families, ensuring a strong sense of belonging from the outset
  • Contribute to retention strategies by ensuring strong student-school fit and parent satisfaction
• Compliance & Market Awareness
  • Ensure all admissions and marketing activities comply with school policies and regulatory requirements
  • Monitor competitor activity and market trends to inform positioning and strategic direction
• Ambassadorship
  • Act as a key ambassador for the school, confidently articulating its mission, vision, and values
  • Promote the school’s commitment to academic rigour (Cambridge and IB pathways), inquiry-based learning, and holistic student development

Requirements:

• A Bachelor’s degree in Business, Marketing, Education, or a related field
• Proven experience in admissions, enrolment, sales, or customer relationship management (preferably in an international school or education setting)
• Strong interpersonal and communication skills with the ability to build trust and rapport with diverse stakeholders
• A customer-focused mindset with excellent service delivery skills
• Strong organisational and administrative skills, with attention to detail
• Experience using CRM systems and data to inform decision-making
• Ability to work independently and collaboratively in a fast-paced environment
• High level of professionalism, discretion, and cultural sensitivity
• Fluency in English (additional languages are an advantage)
• A commitment to the values of international education and student-centred service

Tagged as: management, manager, manager area, manajemen

Makanan Gratis
Parkir
Asuransi Kesehatan Pribadi
Gaji